At a gala function held in February, Pamela Lincoln was presented the 2007 RIRDC Rural Women’s Award by the Agriculture and Food Minister Kim Chance. Pia Boschetti from Geraldton was named Runner Up. Pamela received a $10,000 bursary to develop her project and both the winner and runner up have the opportunity to attend a Company Director’s Course in Canberra in May. The RIRDC Rural Women’s Award supports women with a vision for the future sustainability of agriculture, including forestry, ﬁsheries, natural resource management and related service industries.
Pamela Lincoln originally trained as a dietician and community nutritionist, but subsequently qualiﬁed as a winemaker. She lives on the outskirts of Albany, one of Western Australia’s most beautiful regional cities, with her husband Murray. Together they have established an organic wine-grape vineyard and in 2001 enjoyed their ﬁrst harvest. Their wines, aptly named Oranje Tractor (because they’ve got one!), have won numerous medals at wine shows, which verify their great quality and taste.Pamela is a ﬁrm believer in the importance of a healthy vibrant rural sector to the rest of Australia, its people and the overall economy. She believes there is an acute lack of awareness in the general community about the quality and variety of produce grown around Albany and has taken every opportunity to promote the produce of her region.
In 2001, Pamela was runner up for WA in the RIRDC Rural Women’s Award. Her vision then was all about recognising and valuing the food and wine and women of the Great Southern region of Western Australia and instilling in the general community a food culture and a pride in our produce and primary producers. Since that time, with the skills gained as a result of the training program that formed part of the award, she (and two other Albany women) established the very successful Albany Farmers Market. This market is one of the few in Australia that operate on a weekly basis, and it has continued to do so since it was established ﬁ ve years ago. She is immensely proud that it has been a sustainable project, and believes it was all due to careful and long-term planning, involving the key primary producers, and encouraging them to take ownership of the market.
In 2002, Pamela received a Churchill Fellowship which enabled her to visit organic grape and wine producers in the USA, Canada
and Europe to gain insight into
this important and growing market sector. More recently (2004), Pamela was the professional winner of the National Vin de Champagne Award, and she and two other Australian women spent two weeks as guests of Champagne Houses in France, learning about the production of this great wine and, of course, sampling hundreds!
Over the next 12 months, she plans to establish regular ROSS (farmers) markets (Regional, Organic or Sustainable and Seasonal) on Sundays at wineries in the Great Southern region to provide smaller scale farmers/producers with the opportunity to share in the farmer’s market phenomenon.